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How can broadcast television change to remain competitive and can you cite any examples of programming changes that they have made to do so already? How does “free content” in television play into this?

After studying the assigned reading The Handbook of Communication Science, Second Edition: Chapter 20: Media Entertainment, considering the topic of parasocial relationships, answers the following questions or prompts.

A) Identify a character in a show with whom you have developed (in the past or present) a parasocial relationship. Remember, this personal can be “real” or a character role. Explain why this character/person is compelling to you.

B) How do you “know” or view this character outside of their role on the show? Have they influenced you in any way besides the aspect of entertainment?

C) Explain any emotional attachment to the character or person. Have they disappointed you? Motivated you? How and why?

Make in text citations where necessary, and cite any outside sources that you use.

-No plagiarism. Please make sure you read the attached reading. Needs to be in APA format. Please cite sources from the reading and outside sources as well. Make sure reference page is included.

Part 2 – Broadcast Media

Read The Handbook of Communication Science. Be sure to reference material from your textbook to validate your points as you answer these questions:

A) Is there any value left in the big-screen movie experience?

B) Will online streaming video overtake the other motion-medias? Why or why not?

C) How can broadcast television change to remain competitive and can you cite any examples of programming changes that they have made to do so already? How does “free content” in television play into this?

D) After reading “21st Century Communication: A Reference Handbook: Chapter 96: Radio and Television Programming,” explain how cable TV was instrumental in leading to greater demassification (look it up if you don’t know what it means) of media content.

Read The Handbook of Communication Science

 

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